Events are a great way to promote your brand and connect with potential customers. Whether you're attending a trade show, conference, or networking event, swag can be an effective way to leave a lasting impression. Swag, or promotional materials, can range from branded t-shirts and water bottles to pens and keychains. But how can you ensure that your swag stands out from the crowd and leaves a lasting impression? In this blog post,
Not all event suppliers are created equalIn the business of events, planners and suppliers are as unique as your business or organization. I have found over the years that when asked by my clients to work with new suppliers on projects in or outside of our normal market, that often price can be the final deciding factor. Moreover, what I have learned time and time again is that you often get what you pay for, such that, the
While I have enjoyed producing corporate events in Calgary over the past 14 years, every so often I have been asked to work in other cities and even small towns. There is a certain comfort that comes with working in a market that you are familiar with and know well. On the flip side, working out of town poses a whole new set of challenges and to be honest a lot more work and requires a leap of faith.