
Tips for Building an Effective Sponsorship Package for Your Next Nonprofit Event
Securing sponsorships is often the key to a successful nonprofit event. Whether you're organizing a gala, fundraising dinner, or community outreach initiative, corporate sponsorships can provide the financial and in-kind support necessary to take your event to the next level. But crafting a sponsorship package that appeals to potential

Corporate social events are a fantastic way to build connections, celebrate achievements, and boost employee engagement. As a corporate event planner with over 20 years of experience, I want to share where to splurge and where to save will help you get the most return on your investment. Here’s a guide to making smart spending decisions for your next corporate event.
Where to Splurge

Organizing an event, whether it’s a meeting / conference, stampede event or a corporate holiday celebration, can be a daunting task. From managing vendors and coordinating logistics to ensuring everything runs smoothly on the day of the event, there are numerous details that require careful attention. This is where a certified professional event planner comes in.
A certified professional event planner is a trained and experienced

Well, here we are 8 months into the COVID-19 pandemic and the only thing that seems to be clear is this holiday season will be far from normal.
Since March we’ve all watched companies adapt and readapt to the ever changing requirements these crazy times continue to thrust upon us – and now, the holiday season has brought more new challenges.
As an

In the age of self-isolation and six person circles, in-person events have been quickly been replaced by their online counterparts virtually overnight. Event planners have had to shift gears and find ways to meet event goals without the tried and true experiences we have come to rely on – a daunting undertaking to say the least.
While there is no replacement for the personal connections and in person networking that live events

For the past 4 years I have consistently updated this blog with (hopefully) interesting event related topics to encourage and engage all those looking for event related inspiration. BUT as the world continues to grapple with a seemingly never ending pandemic, I find myself in an industry full of empty calendars and not that much on the horizon that feels particularly inspiring.
Event professionals, like myself, thrive on hustle,

Welcome to the next installment of “Lessons Learned”, a new blog series all about what REALLY happens behind the scenes of event planning.
This week it’s all about our clients, the whole reason we get up in the morning. The folks that offer us the incredible opportunities to create memorable experiences….usually.
As with most service providers, event professionals are in the business of people pleasing. The goals, objectives and

In the event world, we're trained to adapt and expect the unexpected. No amount of planning can ever predict last minute cancellations or delivery issues or freak weather….or even a global pandemic. Our entire industry is defined by our ability to solve problems and create amazing experiences, no matter what may happen.
This leads us to our new reality of a complete event shut down. No parties. No conferences. No gatherings of any

When the unimaginable occurs within a week of your event
Ever wonder what REALLY happens when things go wrong at your favourite events? Lessons Learned is a series that I wanted to share about the behind the scenes life of an event planner. Everyone always gets to see the amazing food and Instagram worthy pictures but the reality is, the behind the scenes planning doesn’t always feel quite as flawless. There are inevitably
When it comes to event venues - traditional spaces like convention centres, restaurants and hotels are the norm. They’re reliable and comfortable but they’re also becoming a little stale. Edgy and unconventional is what stands out these days and planners who are willing to take the risk can often see some big rewards.
Take Meeting Planners International (MPI) for example. In January I was asked to sit on a panel at one of their